Founded by Linda Rose, RoseASP is a full-service cloud provider for audit-ready Microsoft Dynamics AX, GP, NAV, SL, and CRM, offering flexible options from public, private, and hybrid cloud environments including Azure Cloud and Dynamics 365. Rose ASP specializes in FDA, SOX, and HIPAA (HITECH).
The transaction was facilitated by IT ExchangeNet, a leading middle-market intermediary specializing in IT-enabled transactions valued less than $25M (USD). The RoseASP deal was the result of a hyper-focused strategic marketing campaign customized to a specific set of global Microsoft Dynamics buyers.
According to Michael Bone, who today joins RoseASP as Chief Revenue Officer, "What excites me most about RoseASP is the relentless dedication to provide best-in-class ERP hosting and commitment to serving our customers and partners. Those core values will continue to provide a strong foundation on which we can strategically grow and expand our service offerings."
Linda Rose, RoseASP founder, believes the market is ideal for sellers of mid-market IT businesses, but the key is attracting qualified buyers to the process. "IT ExchangeNet is one of the best in the business, and they know this space well. Their network of buyers offered us multiple options once we elected to sell our business. Their relationships and reputation ensured that we'd be introduced to appropriate, qualified buyers seeking fast-growing Microsoft Dynamics partners.
RoseASP is a full-service cloud provider for audit-ready Microsoft Dynamics AX, GP, NAV, SL, and CRM, offering flexible options from public, private, and hybrid cloud environments including Azure Cloud. They specialize in FDA, SOX, and HIPAA (HITECH), enabling highly regulated businesses to leverage the cloud to manage increasingly complex corporate IT requirements, while maintaining governance, security, and compliance.
About ESW Capital
Based in Austin, Texas, ESW Capital, LLC, specifically focuses on buying, strengthening, then growing mature business software companies. By taking advantage of its unique operating platform, ESW revitalizes in acquisitions for sustainable success while making customer satisfaction a top priority. ESW and its affiliated companies have been in the enterprise software spaces since 1988, and the group includes notable brands such as CyberlinkASP, Aurea, Ignite Technologies, Trilogy, and Versata.