The Federal Reserve announced yesterday a 25-basis-point cut in interest rates, lowering the federal funds rate to a range of 4% to 4.25%, marking its first rate reduction this year amid signs of a softening labor market and persistent inflation concerns. For owners of IT and digital marketing firms, this move could be pivotal.

IT ExchangeNet has increasingly emphasized selling anonymously. Remaining confidential during an exit lets founders quietly test buyer demand, control disclosure, and advance conversations without tipping off employees, customers, or competitors.

The ink is dry, the deal is done, and the press release is out. But as any seasoned M&A leader knows, the real work, and the real risk, now begins. In the IT Services and Digital Marketing sectors, integration is where value is either realized or eroded. Here’s how to ensure your deal delivers on its promise.